Leading the Technological Revolution
Chief Information Officer
Wayfair
Tan’s journey to the forefront of the tech industry dates back to her stellar academic background. After graduating with a Bachelor’s degree in Computer Sciences from the Massachusetts Institute of Technology (MIT) and a Master’s in Computer Science from Stanford University, she developed a keen interest in technology and problem-solving.
With over 25 years of experience leading technology teams at renowned companies such as Oracle, TIBCO, SAP, and Walmart, Tan brings a wealth of expertise to her role at Wayfair. Her tenure at Walmart, where she served as Senior Vice President of U.S. Technology, provided her with invaluable insights into the intersection of technology and retail, setting the stage for her impactful leadership at Wayfair. Her responsibilities included overseeing engineering execution across various platforms, including the company’s website, mobile application, and technology interfaces utilized by associates and merchants in e-commerce and brick-and-mortar operations within the United States.
Tan has been instrumental in shaping the company’s technological landscape since joining Wayfair in 2020 as Global Head of Customer and Supplier Technology. Her strategic vision and commitment to innovation have propelled Wayfair’s technology organization to new heights, driving the development of systems and technologies that enhance customer and supplier experiences.
Wayfair is the go-to destination for creating your ideal home environment, offering an extensive range of products for every space, style, and budget. With a commitment to exceptional customer service and innovative shopping tools, Wayfair empowers individuals worldwide to curate spaces that reflect their unique tastes and preferences. Headquartered in Boston, Massachusetts, Wayfair operates across North America and Europe, with a workforce of approximately 16,000 individuals, and achieved $14.1 billion in net revenue for the twelve months ending September 30, 2021.
Under Tan’s leadership, Wayfair has made machine learning and artificial intelligence advancements to revolutionize the customer experience. By implementing state-of-the-art algorithms, Tan has personalized product recommendations, streamlined the shopping journey, and solidified Wayfair’s position as a leader in the online retail space.
Beyond her technical expertise, Tan is a transformative leader who believes in promoting a culture of collaboration and excellence within Wayfair’s technology organization. Her hands-on approach and strategic guidance have empowered her team to tackle complex challenges creatively and enthusiastically, driving continuous improvement and innovation.
Moreover, Tan’s commitment to sustainability and social responsibility is integral to her leadership philosophy. She exemplifies Wayfair’s dedication to making a positive difference in the world by leading initiatives to reduce environmental impact and foster community engagement.
As Wayfair continues on its path of hyper-growth and innovation, Fiona Tan plays an important role in its overall success. Her relentless pursuit of excellence and her visionary approach to technology drive meaningful change and shape the future of e-commerce.
In the dynamic online retail world, Fiona Tan emerges as an exceptional leader, promoting a future where technology and innovation work together to deliver unmatched customer experiences. Fiona’s vision is propelling Wayfair to new heights in the digital era. Her strategic commitment to excellence solidifies Wayfair’s position as a global leader. Moreover, She also underscores the significance of creating easy and simple experiences for both customers and suppliers, highlighting the challenges associated with selling home goods through online channels.
